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      首頁 > 公共關系實務(第二版)
        公共關系實務(第二版)
        叢書名: 全國中等職業技術學校物業管理與維修專業教材
      • 出版社: 中國勞動和社會保障出版社
      • 作者:楊蕾穎
      • 譯者:
      • ISBN:9787516701379
      • 出版時間:2014年 4月
      • 獲獎:
      • 價格: ¥16.00
      • 基本信息
        • 叢書名: 全國中等職業技術學校物業管理與維修專業教材
        • 開本:
        • 頁碼:
        • 版次:
        • 上架時間: 2016-11-22 12:24:24
        • 教材類別: 公共管理
        • 適用分級: 中職
        • 適用專業: 物業管理與維修
        • 是否包銷: 否
      • 內容簡介
            書籍    經濟管理學書籍《全國中等職業技術學校物業管理與維修專業教材:公共關系實務(第二版)》為國家級職業教育規劃教材,由人力資源和社會保障部教材辦公室組織編寫。《全國中等職業技術學校物業管理與維修專業教材:公共關系實務(第二版)》根據中等職業技術學校物業管理與維修專業的教學實際,重點講述了物業公共關系的基本理論、操作流程和實用技巧,主要內容包括:物業管理公共關系基礎、物業公司內外部公共關系、物業服務禮儀、物業公司常用文書寫作、物業管理公共關系工作程序、物業公司專題活動組織以及物業管理公共關系危機管理等。
      • 目 錄
        第1章 物業管理公共關系基礎

        第2章 物業公司內外部公共關系
        第1節 物業公司內部公共關系
        第2節 物業公司外部公共關系

        第3章 物業服務禮儀
        第1節 基本禮儀規范
        第2節 物業服務崗位禮儀

        第4章 物業公司常用文書寫作
        第1節 通知和請示的撰寫
        第2節 報告的撰寫
        第3節 會議紀要的撰寫
        第4節 計劃的撰寫
        第5節 總結的撰寫
        第6節 歡迎詞的撰寫
        第7節 請柬的撰寫

        第5章 物業管理公共關系工作程序
        第1節 物業管理公共關系調查
        第2節 物業管理公共關系策劃
        第3節 物業管理公共關系實施
        第4節 物業管理公共關系評估

        第6章 物業公司專題活動組織
        第1節 慶典活動的組織
        第2節 聯誼活動的組織
        第3節 贊助活動的組織
        第4節 開放參觀活動的組織
        第5節 新聞發布會的組織

        第7章 物業管理公共關系危機管理
        第1節 物業管理公關危機概述
        第2節 常見物業糾紛的處理
        第3節 物業管理中常見緊急事件的處理
      • 插 圖
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